Four Major Manifestations Of Internationalization Of Humen'S Garment Industry

Through unremitting efforts, continuous innovation, and the expansion and integration of resources with undue satisfaction, coupled with the unique industrial foundation of Humen, these factors are combined.

And it is this strong industrial foundation that guarantees and demands that trade fairs must be better and better.

And last week's fashion week also confirmed.

Towards a more fashionable and international brand.

The concrete manifestation is:

1. the market is large.

In 2015, the whole town was engaged in

There are more than 8000 enterprises and self-employed households, of which about 90% of the clothing and apparel industries are engaged, and 33 billion 200 million yuan is achieved through the third party platform.

The 2. industry has strong agglomeration effect.

At present, there are 9 electricity supplier parks built or built in Humen, with a total construction area of more than 300 thousand square meters. There are more than 3000 electricity suppliers settled or signed up. It is the most industrial base and electricity supplier base in Dongguan.

3. logistics express enterprises are more.

There are 33 enterprises in the town with express network, among which 24 are Zhong Tong and Yuantong.

In Humen, we have set up the headquarters of South China or Dongguan branch. In 2015, the annual express business volume of the whole town was 263 million votes, and the average daily e-commerce delivery volume was nearly 720 thousand.

4., government and production should be coordinated.

In November 2012, Humen established the first town level E-Commerce Association in Dongguan, and then established 9 sub branches, such as the cross border electricity supplier's sub committee, to absorb more than 380 local outstanding e-commerce member enterprises, and to cooperate with Alibaba to establish the first industrial belt platform in the province.

Characteristics 1: the size of industrial clusters ranks first among the town level garment industrial clusters.

By the end of 2015, Humen had

More than 2200 production and processing enterprises, the total production area of 2 million 510 thousand square meters, employing more than 200 thousand people, the total industrial output value of about 40 billion yuan.

Characteristic two: the industrial chain is complete.

There are more than 1000 supporting enterprises, including logistics, embroidery, printing and dyeing, washing water and other supporting services such as consultation, training, design, planning and so on, forming a complete industrial chain that integrates R & D, design, production, sales and services to achieve full link production and sales.

Characteristic three: the market is huge.

Existing

The market area is about 7 square kilometers, with a total operating area of 2 million 450 thousand square meters. There are 40 professional markets and 15 thousand business households. The annual sales volume is over 80 billion yuan.

Characteristic four: brand agglomeration effect is obvious.

There are 2 well-known trademarks in China, 16 famous trademarks and famous brand products in Guangdong, and a number of leading enterprises such as YISHION, new tiger Wei, Yi Xun and three Yuan Yi you have emerged.

Characteristic five: public service platform is powerful.

The national "Humen garment industry collaborative innovation center" was set up, which included the Humen clothing technology innovation center, the national textile fabric Humen Pavilion, and Humen.

10 platforms, such as R & D center, New Silk Road Fashion publishing center, etc.

Provide full range of services.

Features six: southern style clothing distinctive.

Humen fashion is dominated by fashionable women's wear, casual wear and children's wear. It is inspired by the sky, the earth and the ocean. It focuses on the bright colors of the blue sky, clear water and green trees in the south. It emphasizes the style of South of the Five Ridges and the charm of the southern Guangdong waterside.

Characteristics seven: radiation driven ability.

Humen

The development of the industry has led to catering, travel, pportation, tourism, retail, real estate and other industries. The town has 4 five star and five star standard hotels.

In 2015, the total retail sales of consumer goods in the whole town amounted to 19 billion 291 million yuan, an increase of 15.5%.

Feature eight: e-commerce is developing rapidly.

Humen town has developed into China.

Important business base.

In July 2015, Humen town was appraised as the "national e-business demonstration base" by the Ministry of Commerce, and became the first national clothing e-commerce demonstration base in China.