Textile Industry: Use New Technology To Seek Development

During the spring festival exhibition, more than a dozen forums such as "future store retailing revolution", "O2O- fashion industry winning business", "new business channel of garment enterprises in the Internet Era", "smart O2O fitting mirror" and so on, have put the breakthrough point in the new technology, and the site of the forum is packed. This shows that for today's Clothing enterprise For example, they need to arm themselves with new technology and help themselves develop rapidly.

Reporters noted that many audiences stopped before the North China Science and technology exhibition hall, attracting them to wear smart glasses. "How to master every consumer's information is what every clothing brand dreams of, and the smart dressing mirror can help the brand achieve this goal." Shanghai North China Technology Co., Ltd., the person in charge told reporters.

It is understood that if the clothing brand can put a smart fitting mirror in the store, the information of each customer who tries the clothing can be accurately informed by the businessman. Specifically, customers can automatically take pictures after they have finished wearing clothes. If consumers want to share this photo with friends, they only need to take the two-dimensional code of the cell phone scanning mirror and add the brand micro signal to send the photos in the fitting mirror to the consumer's mobile phone immediately. In order to facilitate consumers, businesses can collect key information about each customer's sex, age, height, figure and so on.

And along with consumption With the advent of the era of sovereignty, Fan Youbin, President of Guangdong's Costa apparel (Group) Co., Ltd., has focused on the business opportunities behind personalization and customization. For this reason, he has developed a set of "intelligent tailoring" equipment -- personalized DIY custom mall system.

Through this system, consumers can only get their clothes by moving their fingers. Fan Youbin said that private customization and personalized customization are the trend of the future garment industry. The personalized DIY custom mall can provide a large amount of fabric, color, and pattern The style is for consumers to choose and match freely. Consumers can see the wearing effect of personalized custom clothes through the smart fitting room on the platform. Once you order, you will receive your own customized clothes in 72 hours.

It is a dream for factories to talk directly with consumers, in the past era of garment manufacturing. But now, with the new technology, this dream has been realized. With the Internet thinking, digital driving and 3D printing technology, clothing enterprises can realize the organic combination of the real economy and the virtual economy, thus subverting the original business mode, creating greater value for consumers and production enterprises, and establishing a new business form of direct interaction.

Fan Youbin further indicated that there is still a long way to go for the manufacturing industry to fully realize customization. Now this work has just begun. "The key to future development of personalized customization is the construction of databases including human body, format, and tailoring. Only by constantly accumulating, constantly exploring and enriching the contents of the database can we make the customization of manufacturing industry truly popularized and applied, and realize the true intelligent manufacturing.