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Many Outlets Launch New Selling Point APEC Leader Dress E Sale

2014/11/13 13:16:00 36

APECLeaderDress

Here world

Clothing and shoes

Xiaobian of the network to introduce the shop is selling "APEC leader dress".

  

 "APEC leader dress" has appeared on many online stores. Beijing News reporter Li Dong photo

 

"APEC leader dress" has appeared in many online stores.

The APEC leader's special Chinese costume, which features a standing collar, shoulder sleeves, clothes and a pair of scarf, and the flagship pattern of seawater and river cliff, has attracted attention at the appearance of "Water Cube", and this garment has also become a "selling point" in the eyes of shopkeepers.

Recently, Taobao shop has already started selling special Chinese clothing imitation.

One family, 289 yuan for men and 399 yuan for women, the shop owner said that there were more than 20 orders in the sale for half a day, and that the "custom leaders and the costumes were mainly fresh."

Shop to strike while the iron is hot.

Pre sale imitation dress

A Taobao shop, which claimed to be in Wuhan, started selling the "2014APEC leaders' modern Chinese dress" the day before yesterday. The men's money was priced at 289 yuan and the women's money was 399 yuan. It was marked "20 days ahead of the sale," after all, it was shown to everyone in November 10th. So our imitation money is being processed and collected in high quality fabrics. Please wait and see.

Online store information shows that men's special Chinese clothing is divided into four models: M, L, XL and XXL. The colors are divided into peacock blue and purplish red; women's money is divided into blue and red.

Men's styles are "standing collar, pair of cardigan, shoulder sleeves, jacquard pattern, song brocade fabric, decorated sea water and river cliff" jacket, female blue section is "cardigan, shoulder sleeve sleeves, inside collar collar dress skirt", female red section is "standing collar, pair of sleeves, shoulder sleeve, double Palace satin material, decorated with seawater and river cliff pattern".

The shopkeeper said that because of uncertainty about the popularity of the finished products, the manufacturers only produced the above styles for the time being, and will also sell the matching scarves in a few days.

"The clothes that you wear will wear fire." the owner of the shop said that the clothes worn by leaders on major occasions were generally sought after. Therefore, they "sold the iron in hot season" to sell the imitation money. "The leaders of the custom-made leaders wear the same clothes. The leaders can wear them. Why can't we wear them?"

Many netizens order

The price is raised two times a half day.

Reporters found that around 11 a.m. the day before yesterday, the price of the men's special Chinese costume was 199 yuan, and the female money was 269 yuan.

Prices rose two times in 3 hours in the afternoon.

As of yesterday, the price rose to 289 yuan for men and 399 yuan for women.

In this regard, the store owner said that a half of the pre-sale received a few orders, after communication with the manufacturers found that this set of Chinese clothing of the characteristics of the high cost of imitation, "looking for fabric is a problem, so the price of two men and women all increased".

The shopkeeper said that the professional tailoring of this special Chinese costume could be completed, but to have the texture of the original clothing and control the cost, it would take time to choose the right fabric.

What is the difference between the fabric of high imitation clothing and the original? The owner said that the original song brocade is a very valuable material, and it costs thousands of yuan to make the original version.

He said that netizens would never buy.

The fabric used in the production plant is silk like, the cost of imitation is low, and the fabric quality is similar to that of ordinary performance costumes.

In addition, there were two families yesterday.

Shop

At the beginning of the sale, the price of the imitation dress is 320 yuan and 999 yuan respectively, and the delivery time is 20-30 days.

Two shopkeepers also said that at present, there are more customers coming to consult, and most netizens express interest in making them customized.

Follow up

Fake leader dress is suspected of infringement.

The appearance of APEC leader's Chinese style clothing Taobao imitation can satisfy the netizens' enthusiasm for the leader's clothing. On the one hand, it also involves the doubts about patents and intellectual property rights.

In this regard, Ma Cengwei, lawyer of Beijing Li Min law firm, said that the first thing to decide is whether the designer has a patent for the design of the costume. If so, the online shop is suspected of infringing intellectual property rights.

If it is produced by well-known businesses, the imitation of online shops may be unfair competition.

At the same time, Yang Li, a researcher at the intellectual property research center of China University of Political Science and Law, said that APEC has special clothes for designers, which may involve patents.

Whether it involves infringement, it depends on whether the special clothing has been registered by copyright or registered trademark, that is, whether there is any right person in this series of clothing. If so, other businesses can not use it privately.

At the same time, Yang Li said, like the Olympic Games used special costumes, Olympic Organizing Committee has the Olympic logo protection regulations, other businesses can not be used.

At present, for the emergence of Online

Imitation

APEC leader clothing has yet to be evaluated.

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