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Clothing Stores Attract Customers' Eyeballs, Four Big Kill Skills

2014/11/5 0:07:00 14

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Clothing stores generally take women as the main consumer group. Therefore, how to attract women's eyeballs and achieve the purpose of distribution has become a key issue in sales.

From the current market situation, clothing stores generally take women as the main consumer group. Therefore, how to attract women's eyeballs and achieve the purpose of distribution has become a key issue in sales.

According to expert investigation and analysis, some clothing stores that attract women have the following advantages:

  

1. Fashionable.

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Fashionable goods are women's eternal choice.

Fashion clothes and accessories in clothing stores, woolen bears in toy stores, fashionable women's bags in boutiques, daily necessities and snacks packaged in supermarkets are all women's favorite.

Two, sweet words

The salesperson should pay attention to the buyer's dressing style and communicate with him timely.

For example, Miss Tan tried on two suits, a dress and a female suit.

The hostess of the clothing store said, "the two sets are good for you to wear, and the dress is casual for the weekend. It's very suitable for you to wear such a white-collar dress to work, two sets of it, and twenty percent off for you."

Miss Tan is naturally full of joy. When she thinks of the effect she wears, what is the investment?

Three, irregular discount.

The discount attracted more women.

To some extent, everyone likes to be petty and cheap, especially women.

These signboards usually hold the hearts of women, such as "store opening and making big profits" and "twenty percent off concessions for our products".

Four, business mode should be flexible.

At the front of the clothing store, the eye-catching models or the most fashionable clothes should be set up to show the new fashion styles and the women who are suitable for the situation.

You might as well put a sign "no male entry" at the door of the shop.

Of course, the purpose of doing so is not to shut out men, but to make clothing stores more distinctive.

Clothing store salesperson sales skills

First, the brand influence, a good brand can get the general trust of consumers, so as to attract more customers into the store.

For example, the Nanjing Road store has more than 3000 people in the shop every day.

Two, powerful product research and development capabilities, to ensure that every product displayed in the shop is boutique, which attracts consumers.

Different series of commodities satisfy consumers at different levels.

Three, the unique price system, sales experts of China apparel management network think that meet the needs of the majority of consumers.

By compressing sales channels, saving a large number of sales costs, giving benefits to consumers. Over 50% of sales in some stores are made by repeat customers. Some people even drive from far away to our store to buy them, and buy a lot of them, basically bought for relatives and friends.

Four, business people have been systematically trained and assessed, and everyone is a sales expert, ensuring the most perfect service to consumers.

Five, the location of the store is very important. It must be in the downtown area where the traffic volume is very large. The storefront area must also have certain requirements.

It is our principle to choose stores.

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