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High-End Textile Brand Settled 1688 Attracted Attention

2014/6/11 16:59:00 32

High-End TextileBrand Settled1688

< p > recently, "a href=" http://sjfzxm.com/news/index_c.asp > Beijing Saussurea group "/a", Ordos group, SWAROVSKI China and many other high-end brand suppliers and the three party service center of the national wool textile product quality supervision and inspection center, France STYLE-VISION, announced that they were stationed in the Alibaba 1688 platform.

The entry of these Brand Company and testing institutions marks the opening of Alibaba's purchasing and marketing channels for the apparel industry, and has formed a complete platform for the whole industry chain of the Internet.

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The brand clothing material supplier of "P > snow lotus group is the first time to enter 1688, which means that small and medium-sized garment enterprises will be able to acquire first-class quality raw materials on the 1688 wholesale platform later.

In the past, small and medium-sized garment enterprises did not have access to the top raw materials on the one hand. On the other hand, enterprises like Saussurea and SWAROVSKI only received large orders from the line, which could not provide small orders for small and medium-sized enterprises. But with these enterprises entering 1688, SMEs could also purchase the top clothing materials which were not expected before through the 1688 platform.

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While P has opened up procurement and sales channels, 1688 has also introduced the national wool textile product quality supervision and inspection center to the 1688 platform.

The authoritative and impartial third party inspection organization will cooperate with Alibaba and 1688 to help buyers identify what kind of cashmere is good cashmere. At the same time, we will predict the fashion trend according to the data and help sellers improve the technology to produce better quality cashmere products.

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< p > > a href= "http://sjfzxm.com/news/index_s.asp" > procurement < /a > and sales get through, bringing more and more downstream data to get through.

Through procurement, service, data, sales and other links, 1688 has opened up the supply chain of the entire garment industry, and has arranged an ecological circle from retail to wholesale to purchase and production.

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< p > Wu Minzhi, President of Alibaba B2B business group, said that in the future Internet based industrial chain, 1688 will focus on breakthroughs in supply, quality and service at the supply side of the supply chain.

In the future, consumers and distributors will be trading on Taobao Tmall, and 1688 will continue to supply the channel providers. Then the channel providers will then feedback the individual needs of consumers to the manufacturers and guide them.

1688 of the platform services, with the help of business integration and data, can break the restrictions of market regionalization and help small and medium-sized garment enterprises better.

In the future, the layout of several Alibaba's e-commerce platforms may be just like what Ma predicted: consumers and channel traders are trading on Taobao Tmall, and B2B is continuously supplying them for channel providers. Then the channel providers will again feed consumers' personality needs to manufacturers and guide them.

In such a new e-business chain, all participants are equal.

Small businesses can get orders that big businesses can't get through their efforts.

Consumers and enterprises are equal, consumers can effectively supervise enterprises, consumers decide product categories and services < a href= "http://sjfzxm.com/news/index_x.asp" > mode < /a >.

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