Big Cards Are Expensive, The More Expensive, The Better.

< p > there is a low price discount for consumers in the Ming and Ming Dynasties. However, some of the products do not go down and rise, and they are increasing year by year. Even if they are generous, the discount is just like a mosquito sucking blood. A little bit, do you want to know why these luxuries are expensive? < /p >

< p > don't mention anything expensive and expensive, and even H&M is rising. Let alone Chanel, Louis Vuitton and Herm s, they have little room to cut prices, but they are still popular.

With more and more expensive mindset, a group of people will not buy at any time, and will buy more expensive psychological trouble when they want to buy.

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< p > luxury goods < a href= "//www.sjfzxm.com/news/index_c.asp" > price increase < /a > not one year and two years, and the reason for soaring prices is to blame on raw materials rising, such as crocodile skin and other precious raw materials. Another reason that sounds a little treacherous is that designers raise the price, in order to promote buying gas and let everyone think that the value that can not be bought is appreciated.

Is it really a lot harder? < /p >

< p > for example, over the past 10 years, the Herm s classic "a href=" //www.sjfzxm.com/news/index_c.asp "> Kylie bag" /a "has been raised from $4 thousand and 800 to 7 thousand and 600 yuan, a href=" //www.sjfzxm.com/news/index_c.asp "> //www.sjfzxm.com/news/index_c.asp" Manolo ">" Gao "and" double ". According to an article in the Wall Street journal, the price of the bag has increased by 70% in the past 5 years, and there has also been 32% increase in the price of the bag.

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< p > the foreign media also pointed out that the reason why the high-end products could raise the selling price can be attributed to the market segmentation. Because there are so many fashion brands, the designer brand also has advantages and disadvantages, such as the difference between Chanel and Louis Vuitton and Michael Kors and Tory Burch. In order to reflect the value of the two parties and maintain competitiveness, the final way is to use the price difference to set the boundaries. This way can also maintain the superiority of high-end brands.

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< p > but many economists question this statement. They think that showing off wealth is the main reason. High unit selling price can create rare characteristics, attract consumers who have real financial resources and create desire to buy, and those consumers pursue is nothing more than a rare value. After all, high price is not affordable to anyone.

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< p > what is interesting is that these high-end products are different from other designer brands. They will never take a jump sale as a marketing strategy. They want to get a good discount, but no door is available. Alexander Wang can clear 90 percent off and even clear sample, but Hermes will not play with you like this, because as long as the price is reduced, it will lose the superiority of texture and brand. As long as the price is reduced, the vast majority will wait for a big promotion. Whoever wants to spend a lot of money will only hear 70 percent off or lower value after buying it 3 months later.

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