Online Retail Pactions Will Break 1 Trillion And 800 Billion Yuan In 2013.

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< p > a few days ago, the "China online retail market situation analysis report 2013" (hereinafter referred to as the "report") was released at the 2013 annual meeting of China online retailing.

Data show that in the first half of 2013, the scale of China's online retail market reached 754 billion 200 million yuan, an increase of 47.3% over the same period, and it is expected to exceed 1 trillion and 800 billion yuan in 2013.

At the same time, according to the forecast, the total retail sales of consumer goods in China in 2013 amounted to 24 trillion yuan, and the total volume of online retail pactions in 2013 is expected to account for 7.7% of the total retail sales of consumer goods.

The report covers many fields such as clothing, wine, catering, tourism and so on.

Data show that clothing occupies the largest share of China's online shopping market, and the annual growth rate of the market is over 50%.

Women's clothing is still the largest subdivision of clothing online retail market, accounting for a slight rise.

The clothing retail market C2C continues to shift to B2C, with the largest share of Tmall and van customers.

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< p > wine < a href= "//www.sjfzxm.com/" > electricity supplier < /a > is exploring in the rough.

According to the report, the total market size of liquor in China in 2012 was about 500 billion yuan, of which the liquor market was about 400 billion yuan.

In 2013, the scale of liquor business is expected to reach 9 billion yuan, accounting for 1.8% of the total scale.

It can be seen that the potential of online retailing of drinking water in China is huge and there is huge room for development.

Among them, brewmaster net ranks first in the market with 42% market share. Tmall, Jingdong, Dangdang and other platform drinks sales are also very huge.

At the same time, consumers prefer alcohol online to high spirits, and the highest alcohol consumption is 52 degrees.

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< p > at the same time, the development of online retailing in China's catering market shows a continuous upward trend on the line, and the user scale is nearly 140 million.

Although the data show that the proportion of catering group purchase accounts for 54.1% of the life service group purchase market, but the report thinks that in the catering industry, the attitude and application of the current electricity supplier is still more traditional. The main purpose of the catering enterprises to use e-commerce is mostly to improve the communication efficiency with consumers.

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< p > to the online tourism market, although the domestic tourism business started late, the scale of online tourism users and the volume of e-commerce platform pactions are increasing rapidly. The annual growth rate of online tourism market has exceeded 20%.

At the same time, the competition of tourism e-commerce market is becoming increasingly fierce. Where to go, Ctrip leads the online travel website.

According to the report, the demand for online airline tickets is the highest and the service utilization rate is 61%.

Leisure travel has become a strong engine for the growth of online travel market.

According to the data released by AI consulting and China Tourism Research Institute, hotel applications are the most widely used mobile travel applications for Chinese netizens, accounting for 54.9%.

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< p > in addition, the report points out that marketing is becoming more and more important during the rapid development of "a href=" //www.sjfzxm.com/ "online retailing" /a.

Some marketing service providers are also using competitive products to break through competition quickly.

In the development of international online retail market, Asia Pacific replaced North America as the world's largest online retail market, and global cross-border retail will break through hundreds of billions of dollars. In the United States, Europe and other places, the maturity of the express "a href=" //www.sjfzxm.com/ > market < /a > is providing sufficient guarantee for the steady growth of online retail.

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