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The Annual Output Value Is About 30 Billion &Nbsp; Wuhan Hits The "Women'S Clothing Capital Of China".

2012/1/12 9:38:00 12

Wuhan Women'S Wear Brand


At the moment, close to the year, or the cold weather, Wuhan.

Women's wear

However, the company launched a spring and summer conference to prepare for the start of the year.

Yesterday came

Wuhan

According to the clothing chamber of Commerce, at present, there are 1600 women's clothing enterprises in the city, with the largest number of people in the country, showing the foundation of "women's clothing capital of China".


According to statistics, the total output value of women's clothing enterprises in Wuhan was about 30 billion yuan in 2011.

industry

Top three.

Among the top 60 Chinese women's garments that have just been announced, there are 9 enterprises in Wuhan, which account for about 1/6.


In the past, the selection of men's clothing, women's wear and children's clothing were all mixed together in the national clothing enterprises. The top 300 enterprises in Wuhan can also have 5 women's clothing finalists.

The Chinese clothing association alone carried the women's clothing "out". Wuhan suddenly showed its strength. The red, the cat, the yuan Tian, Taihe, Bai Wei Ya, Zi Yan, he Rong, Kang Li and Futian 9 came on the list.


In the 90s of last century, Wuhan women's clothing was once famous throughout the country. After several ups and downs, the number of women's clothing was fixed in 1600, most of which were pre store and post factory, mainly in low-end products, aiming at two or three line cities wholesale and a few parts.

brand

Li Qunbao, Secretary General of the Wuhan clothing trade association, analyzed that Wuhan women's clothing is now committed to a new round of development. "There are 9 entering the first phalanx of the whole country, which is a result of phased efforts."


Li Qunbao introduced that many enterprises have set up R & D design rooms at the front end of the popular market, and the red ones took up 10% of their sales in Shenzhen to build a branch and specialize in R & D design.

It has become the choice of many enterprises to improve the terminal image through self run stores.


The clothing industry has discussed that Wuhan's impact on the "women's clothing capital of China" needs 1600 breakthroughs on the basis of the "bottoming up" of the existing women's clothing enterprises: on the one hand, it makes the top brands in the whole country; on the other hand, it is a leading enterprise with large scale.


At present, there are several cities in China's women's clothing industry, such as Beijing, which have a single piece of clothing that can sell 400 thousand yuan of "white collar" brand, for example, Hangzhou, silk clothing makes Hangzhou school popular.

In fact, compared with the two cities, the number and output value of women's clothing enterprises in Wuhan surpass them, because they lack the first line brand and the "limelight" has been overshadowed by them.


As for monomer large-scale enterprises, it is also a lack of women's clothing industry in Wuhan.

No matter brand or wholesale business, Wuhan's women's clothing industry is still single.

For some time, there was a misunderstanding in the Wuhan women's clothing industry. It was the need to be a brand. A batch of enterprises specializing in wholesale business had to be miserable, but the scale was not in front of them.

In fact, specialized wholesale can also adapt to the market. For example, there is a women's clothing enterprise specializing in wholesale in Zhejiang.

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