Leather Industry Advocates "Green Leather New Life" Slogan

From international

Shoes and leather products

"As a barometer of the industry, we saw several new forces in the exhibition of China Leather Industry Exhibition, China International Footwear Exhibition and China International luggage and leather garment and apparel exhibition in the first comprehensive exhibition of leather industry in China: first, the unprecedented attention has been paid to scientific research and innovation; two, brand enterprises have a more global view; three, the thinking of" green leather new life "dominates; four, the global buyers regard the Chinese market as a" gold mine "which they urgently need to excavate.

Su Chaoying, executive vice chairman and Secretary General of China Leather Association, said recently in an interview with reporters.

At the China International Leather Exhibition, China International Footwear Exhibition and China International luggage and leather clothing and clothing exhibition, which will be opened in Shanghai New International Expo Center in early September this year, the 2011 China International Footwear Exhibition will occupy an independent exhibition hall for the first time and become an independent shoe exhibition.

This year's shoe exhibition is based on the comprehensive radiation from domestic and overseas sales, strengthens trade negotiations, carries out brand docking, and releases popular trend, making it the most influential professional product shoe exhibition in China.

And the cutting-edge fashion and design, is one of the highlights of the shoe exhibition.

In addition to the continuation of the classic model show and fashion show, a series of new shoemaking projects will be released this year.

At present, in the hundreds of enterprises that have applied for exhibitors to the China Leather Association market development office, most of them are well-known leather making, shoemaking, bags, fur clothing, fur clothing and shoe material manufacturers. Leather and synthetic leather and leather chemical enterprises are most enthusiastic. They will bring new technology products to the exhibition. Through scientific research and innovation, their exhibits will be greatly improved in quality inspection and technology gold content, and the quality of this year's exhibition will be improved in an all-round way.

Industry advocates "green upgrading"

Every year, buyers from Europe and America, Japan, Korea, Southeast Asia, Taiwan and Hongkong of China come to the exhibition, and brand enterprises as the guarantee of quality are welcomed by international buyers.

This year's exhibition has gathered the leading leather and leather chemical enterprises in China, such as Wenzhou Yatai leather making, Shandong Sen deer leather, Shandong Daheng nine tanning, Henan Dongyang, Zhejiang Jin Xin leather, Shandong Dexin leather, Yantai Wanhua, and China's high-end footwear brand BELLE, Fu Wei bird, Kangnai, AOKANG, golden monkey, Hengda, Saturday and other core exhibitors, and strive to make use of brand strategy to promote domestic enterprises to go to the world through exhibition.

Environmental protection is an eternal topic in leather industry.

The leather logo and eco leather enterprise, as a quality enterprise certified by China Leather Association, will bring fresh and environmental protection to the exhibition.

The "leather label product fashion corridor" and "eco leather products popular trend release zone" will display new environmental protection products this year. The excellent brand of the leather logo will also be displayed on the spot with the company's characteristic products, and the new leather products of green, natural and environmental protection will be publicized through fashion show to show the "green leather new life" for the audience.

This will push the leather industry "green upgrading".