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Pan Shiyi Denies The Disagreement With Zhang Xin &Nbsp; Marketing Turns Into The Use Of The Internet

2011/5/9 10:59:00 46

Pan Shiyi Marketing Spanformation

For rumors of differences with his wife Zhang Xin, Pandanyi gave a clear answer last weekend.
In the housing market is encountering " Home purchase restrictions When the policy was strongly suppressed and plunged into the ice age, SOHO China, the main commercial real estate, welcomed its own spring. However, Pan Shiyi, chairman of SOHO China, is worried. For outside speculation, SOHO China Marketing The spanformation is due to Pan Shiyi Rumors that Zhang Xin and his husband split up, Pandanyi gave a clear answer last weekend, "it's a rumor".


At the end of April, SOHO China formally announced a strategic cooperation agreement with Yi Ju China and world union real estate, announcing that SOHO China's own sales team will gradually fade out of the market. "Encourage my salespeople to start their own businesses." Pan Shiyi said. Two months ago, a magazine in China published a high-profile Pan Shiyi and wife Zhang Xin's view of the existence of a "dangerous relationship" between the model couple. The inference is that SOHO China's adjustment to the sales team is derived from Zhang Xin's wish rather than Pan Shiyi's idea. Pan Shiyi's and Zhang Xin's "disagreement" is spreading in the market.


This is the first time that Pan Shiyi has responded to the matter. "There has been no change in the top level of SOHO, nor has Zhang Xin and I changed anything. Do not listen to the rumours spread by some media." Pan Shiyi said that SOHO China has made a reform of the sales system, and redistributed all the projects from the sales team of its own team to the agents, because the big projects in Beijing will be fewer and fewer in the future, and smaller projects like Zhongguancun projects will increase, the market will change, and the sales mode should also change. In addition, we will make full use of Internet sales, "put more houses on the Internet to sell, and give the right of pricing to real customers".


Rumors of emotional turmoil did not affect the success of Pandanyi's career. Since April 1st this year, Pan Shiyi has made three rounds of Shanghai's core bustling lots, and bought Cao Jia Du plot, Helen road block and new world Changning commercial center (now renamed "SOHO Zhongshan square"). In the big discussion of online selling, although search rooms, Taobao and other websites also launched real estate e-commerce services, but obviously, under the celebrity effect, the vast majority of eyeballs were "Laopan" earned away, SOHO China in Qianmen Street project has also benefited, the new four shops were robbed.
 

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